Don’t Believe Anything
You know that saying “Don’t believe everything you hear”? Well, that really needs to be amended for the 21st Century, at least when it comes to advertising. Today, that saying should just be “Don’t believe anything”.
Again, this isn’t because I have some kind of mad-on for advertising – I love advertising. But advertising isn’t about telling you obvious things that you can believe, it’s about making you feel a certain way about yourself when you see a product.
This post is a sort of reminder for people to take the images that they see and the stuff that they hear with a grain of salt. Last fall I stumbled across a short video that showed the touch-ups that a professional magazine photographer did to EVERY subject in Photoshop. The image that came out of the computer looked almost nothing like the photograph that went in. I went looking for the video again recently to share it with all of you, but I could not find it. However, I did find another video that I thought was even more interesting. It’s long, but if you aren’t a professional photographer, I think you should watch it to see just how heavily manipulated the images that we see in the media are. In many cases, such as with H&M, the people represented in the ads represent an impossible ideal.
So, for your entertainment and amazement, I present to you: Remodeling A Figure In Photoshop